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SEEING IS NOT BELIEVING. BELIEVING IS SEEING.

COLOUR ALCHEMY turns imagination into reality and reveals colour effects never seen on hair before. Visualise infinite magic with temporary colour effects instantly painted even onto darkest bases without pre-lightening and any damage. Create unique reflections responsive to temperature and light in tonal spectrums that appear and disappear.

We collaborated with the alchemists of THEUNSEEN to transform colour services by adhering mirco-prisms to the hair surface creating instant, holographic effects. Be part of inner circle of colour alchemists and enable your clients to see the unseen.
 

THE PRISMATIC RESPONSIVE HAIR COLOUR
#DOYOUSEE





BRIGHT TONES ON DARK BASES

The COLOUR ALCHEMY formulas include five bold shades that are specially designed for dark hair bases (depth 1-6). The temporary hair colour comes in a convenient, easy to apply gel-cream formula, that involves no development time and lasts just one wash. Select your holographic colour today and set your imagination free.

Discover more in our COLOUR ALCHEMY Sales Folder.









CREATE THE MAGIC

Apply COLOUR ALCHEMY products to clean, dry hair. The ready-to-use colour gel can be applied by using a brush, sponge or with hands.

The unique holographic hair colour effects are produced by the combination of both heat and light including:

•    Natural warmth of the head or sunlight 
•    The flash of a mobile phone or camera 
•    Moving between light and shade 
•    Moving between hot and cold areas 
•    Restyling of the hair 
•    Wind passing through the hair

The heat-reactive hair colour supported by thermochromic technology triggers a colour change within a temperature window between 28°C to 32°C. The crystal formula replicates the visual effect of a prism, with each shade scattering the light in a range of kaleidoscopic hues.

Learn more about the shades and application of COLOUR ALCHEMY in our Technical Manual.



THE LOOKS

DISCOVER THE COLOUR ALCHEMY LOOKS TODAY

BUY THE COLOUR ALCHEMY LAUNCH PACKAGE



TURN FANTASY INTO REALITY

“TAKE MY TOOLS. BE CURIOUS. BE DARING. CARVE YOUR OWN PATH AND NEVER STOP EXPLORING.”

Lauren Bowker, THEUNSEEN Founder.

Lauren Bowker, founder of THEUNSEEN, believes that colour should be alive.

Joining forces with Schwarzkopf Professional to celebrate the philosophy of innovation, with an incredible passion for colour, we have brought this vision to life and this game-changing product to you.