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NEW BONCACURE COLOR FREEZE

The NEW! Bonacure Color Freeze range is specially formulated for coloured and highlighted hair. It’s Schwarzkopf Professional´s first vegan colour locking system for zero fade and long lasting colour vibrancy. The formula rebalances the hair structure to an optimal pH of 4.5, providing hair colour protection with close to zero fade. The Color Freeze range delivers up to 90% colour retention for up to 30 washes.



COLOR FREEZE WITH VEGAN KERATIN AND pH 4.5 BALANCER TECHNOLOGY

A vibrant and true colour, quite simply, makes a look and a good colourist will create the perfect balance of shades to suit their client’s style and skin colour.

After colouration, current care technologies mainly seal the cuticle, leaving the matrix structure unattended; this can lead to lack of resilience, hair breakage and dramatic colour fade. That’s where Bonacure Color Freeze comes in.

When hair is adjusted at the optimal pH value of 4.5, the matrix around the cortex microfibrils is tightened and stabilised, keeping the colour pigments frozen deep inside the hair structure. Used in combination with Cell Equalizer Technology, the hair surface is perfectly sealed, providing a long-lasting protection against external aggressions such as blow-drying.



THE SCIENCE BEHIND IT

pH 4.5 BALANCER TECHNOLOGY works with Lactic Acid & Calcium Hydroxide to tighten and stabilise the hiar matrix at its optimal pH of 4.5. It deeply freezes colour pigments inside the hair matrix for ultimate colour perfection and anti-fade effect.

VEGAN CARE COMPLEX

VEGAN KERATIN is developed to refill the damaged cortex by re-building the hair’s inner architecture, restoring strength and elasticity.

CELL EQUALIZER TECHNOLOGY provides additional care for all hair types, repairing the outer layer of each strand by filling structural gaps, restoring elasticity, providing strength and adding shine.

Learn more in our Expert Reference Book



DISCOVER THE COLOR FREEZE PRODUCT RANGE

The NEW! Color Freeze formula with Vegan Keratin and pH 4.5 Balancer technology comes in a...

  • Gentle Shampoo for colour treated hair
  • Silver Shampoo to preserve and revive cool tone directions
  • Conditioner to gently condition slightly porous and colour treated hair
  • Lightweight Spray Conditioner that instantly detangles and improves combability
  • Intense restoring and creamy Treatment for colour treated hair
  • Silver Treatment for colour treated, highlighted or over-processed hair
  • Weightless Shine Savoir serum for extra shine


OUR FAVORITE PRODUCTS FROM THE COLOR FREEZE RANGE: SILVER SHAMPOO & TREATMENT

The formulas prevent colour fading by bringing the hair back to it’s optimal pH level. The products help to neutralise unwanted warm undertones and preserve and revive cool one directions. The blue-violet dye is subtly deposited on the hair during cleansing to refresh or to add a cool tone direction.

How to use:
Apply the shampoo to wet hair. For different neutralisation results, leave on for different lengths of time. For Light - 2 minutes, Medium - 3.5 minutes, Intense - 5 minutes. Rinse thoroughly.

Follow with application of the silver treatment to towel-dried hair. Work in the treatment and for different neutralisation results leave on for different lengths of time. For Light - 5 minutes, Medium - 7 minutes, Intense - 10 minutes. Rinse thoroughly.